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East San Marco

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The corner of the East San Marco development on the corner of Atlantic Boulevard and Hendricks Avenue. A sign on the white facade of the building reads 'Gemma', the name of a restaurant.
An exterior shot of the East San Marco property showing storefronts for Orange Theory Fitness and Crumbl Cookies.
A pair of customers enjoying coffee at an outdoor table surrounded by planters of lush foliage.
A close up of a distinctive San Marco lion head fountain mounted on a tiled wall.

Jacksonville, FL

Providing an essential shopping experience to one of Jacksonville's most historic and vibrant communities.

Merchandising

East San Marco, a standout in Jacksonville, FL, demonstrates Regency Centers’ prowess in creating an engaging retail environment through an expertly curated tenant mix. The center features a diverse array of retailers, including specialty grocers like Publix and a range of local boutiques, cafes, and service providers. This selection caters to the tastes of a discerning community, balancing convenience with unique shopping opportunities. Regency Centers intentionally chose tenants that reflect the historic charm and eclectic character of the San Marco neighborhood, creating a distinctive marketplace where national brands coexist with local businesses. This thoughtful merchandising strategy has been key to East San Marco’s rapid success, fostering a loyal customer base and vibrant atmosphere.

A shot of the storefront of Foxtail Coffee at East San Marco

Placemaking

Placemaking at East San Marco revolves around honoring the neighborhood’s rich history while introducing contemporary elements that enhance its appeal. Regency Centers designed the development to complement the architectural aesthetics of the surrounding area, incorporating traditional materials and finishes that pay homage to San Marco’s historic roots. Wide sidewalks, decorative lighting, and lush landscaping create an inviting atmosphere, while plazas and seating areas provide places for people to gather, socialize, and enjoy the space. These efforts have transformed East San Marco into more than just a shopping center—it's a beloved community gathering place.

The East San Marco decorative center sign on a tiled background wall with palm trees along a nearby sidewalk.

Connecting

Connectivity is a central theme of East San Marco’s development. The center’s location at a key intersection provides easy access for pedestrians, cyclists, and drivers alike. Enhanced pedestrian pathways and bike-friendly amenities promote alternative modes of transportation, aligning with Jacksonville's broader urban development goals. These connections have not only strengthened the center's ties with local residents but have also positioned it as an integral part of Jacksonville’s social and economic fabric.

The bustling interior of a Coffee Shop at East San Marco, with numerous customers talking at several tables.

Celebrating Local Heritage

What makes East San Marco unique is its deep commitment to celebrating and preserving local heritage. From its design elements that echo the architectural language of the neighborhood to its support of local artisans and small businesses, the project embodies the spirit of San Marco. The development maintains a balance between the old and the new, embracing the area's historic character while providing modern amenities and conveniences. This dedication to authenticity has endeared East San Marco to the community, making it a vibrant and treasured part of Jacksonville.

The bustling Publix storefront at East San Marco. A new hub of commerce and connectivity for a venerable Jacksonville neighborhood.

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